Fewer taps, more trips: a new home for AVIS Bonaire
Results
A booking flow that finally feels like a holiday.
The new AVIS Bonaire site turns a clunky rental experience into a few taps. Global standards, island soul, mobile-first by default — ready to scale across US, European, and regional markets.
Few taps
From curious to confirmed
0%
Mobile-first design
360°
Interactive fleet views
Scalable
Built for what comes next
The Challenge
The old site wasn’t pulling its weight.
Renting a car was harder than the holiday
The previous site was dated and clunky, and booking a car felt like more effort than it should. Visitors had to work to explore the fleet, compare options, and reach checkout… Effort is exactly where bookings go to die.
Global brand, local soul
The new site had to live up to AVIS’s international standards while feeling unmistakably Bonaire..
Built for the beach, not the desk
Travellers don’t book from an office chair only, they book from a phone, at the gate, somewhere between plans. So mobile-first wasn’t just a nice-to-have, it was the whole point.
The Process
Worldwide standards, island at heart.
On-brand globally, rooted locally
We built a custom design that plays by global AVIS guidelines, with visual touches drawn from Bonaire itself, then mapped a layout that moves users from “just looking” to “see you at pickup.”
Friction kills bookings, so we killed the friction
Every decision answered one question: does this get the visitor closer to booked? We wired the flow into the AVIS International platform, with a clear fleet overview and location-aware pricing.
A little Bonaire before you even land
Underwater scenery, iconic imagery and 360-degree fleet views set the scene alongside the branch’s real perks: a 30-second walk from arrivals, the AVIS Preferred desk, lounge, café and kids’ corner.
The Solution
Faster, smoother, ready for more.
Renting that finally feels easy
Customers can now browse cars, explore services and book in a few taps. The journey that used to test their patience now runs from curious to confirmed.
A sharper presence on every screen
The site is faster and far more accessible on mobile, strengthening AVIS Bonaire’s presence across its key US, European and regional markets.
A foundation built to grow AVIS Bonaire
now has a scalable digital base, ready for new features and expansion. We didn’t just ship a website; we set up the next chapter.
Let's build something that actually works
Tell us about your challenge. We'll figure out the rest together
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